Product development, market research, design vision, messaging, content development, business development
Cultural Context
A global pandemic and contagion of disinformation in our global information system makes it increasingly evident the world is at a crossroads, at the mercy of technological systems and how they have been designed and defined. At the same time, science is making advances that address the world’s most “wicked problems.” Current science systems — which in some cases were established hundreds of years ago — can be optimized for faster breakthroughs using new platforms and open collaboration.
There are multiple research obstacles in this accelerated environment. Scientific literature has exploded making it increasingly impossible to stay up to date. Journal business models have been up-ended and access to research is often restricted. Pre-prints change the landscape further. Academic departments, siloed before COVID-19, are more isolated now.
Polyplexus.com reimagines this system.
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Product Prototype: Polyplexus
Polyplexus disrupts the research paradigm by connecting scientists outside traditional silos and accelerating cross-sector, multidisciplinary knowledge production. The platform hosts a diverse, global online community connecting through evidence-based conversation. A social feed features peer-reviewed cross-disciplinary evidence that can be combined to create conjectures that lead to new breakthrough ideas. Sponsors host Incubators around specific areas of inquiry and invite the community to participate asynchronously and in live events to explore critical questions and solicit abstracts.
“It’s one of the first efforts that applies the engagement and game mechanics of social media to research communities. Might this be the prototype for the future of social media and world games?”
---- Peter Hirshberg, Apple, Technorati, Aspen Institute
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